Wednesday, September 11, 2013

News: Inditherm aims to make it big in Japan

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Rotherham company, Inditherm, is hoping for an increase in exports after its innovative medical products received approval for sale in Japan.

The Manvers firm is the only UK manufacturer of patient warming systems and have developed products using low voltage carbon polymer technology to provide heat.

Inditherm's CosyTherm neonatal warming system range has been approved by the medical device authorities in Japan following a lengthy ratification process and now allows Inditherm to commence promotion of the product.

CosyTherm uses the low voltage carbon polymer technology to help prevent hypothermia in new born babies. Warming is completely even, avoiding hot and cold spots and allowing much better heat transfer. The system is already highly popular in the UK and used in almost half of all NHS neonatal units, with that number still growing. The product is also gaining increased international recognition, with users in over 30 countries world-wide.

The AIM-listed firm will work with a new distributor in Japan, Tokyo-based Star Product, that has regional offices covering all of the country, plus an extensive network of regional dealers.

The company believes that, as most of Japan's 8,000 or so hospitals provide maternity services but relatively few centres have neonatal intensive care facilities, CosyTherm could be successful in reducing the need to transfer babies to a regional neonatal centre.

Donald Cameron, CEO of Star Product, said: "CosyTherm is a unique product that offers a real benefit for the care of newborn babies and we are optimistic for its chance of success in the Japanese market."

Nick Bettles, chief executive of Inditherm, added: "It is good to have the registration complete and distribution already in place to exploit this opportunity. Star Product, with its well established sales network, is well placed to provide effective market penetration. We will continue to work with our existing partner, IFK, in the perioperative sector, where they have established good sales growth over the last five years."

Inditherm recently became the exclusive UK & Ireland distributor of the product range from Japanese firm, ATOM.

Inditherm website

Images: Inditherm

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