Wednesday, August 20, 2014

News: Cannon goes up against PR industry's big guns

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Rotherham-based Cannon PR has been shortlisted in four categories at this year's Chartered Institute of Public Relations PRide awards, the only UK-wide awards scheme to recognise excellence in public relations and communications work.

It is the highest number of nominations to be received by any South Yorkshire-based PR consultancy and will see Cannon PR's work, go head-to-head with some of the largest brands and communications teams in Yorkshire.

Based on the High Street in Rotherham town centre, Cannon PR has been shortlisted in two categories, Best Event and Best Regional Campaign, for its work with the Rotherham Real and Music Festival, whilst The Legal, the official publication of the Sheffield & District Law Society has reached the finals of the Best Publication category.

Completing the quartet, founder of the company, Matthew Ridsdale has been shortlisted in the category of Outstanding Freelance PR Practitioner.

Matthew founded Cannon PR in September 2011 and since that time Cannon PR has worked with a growing number of businesses within the professional services, technology and not-for-profit sectors as well as working with some of Britain's best known brands including Disney and telecoms giant EE.

The nationwide awards scheme received approximately 1,100 entries received nationally from PR teams, consultancies and individuals across the UK of which approximately 350 entries were shortlisted.

Matthew began his PR career in 2001, after successfully completing an MSc in Public Relations at the University of Stirling. During his career he has worked with wide range of businesses, successfully developing creative communications campaigns including the first BingOlympics, building the World's Largest Popcorn Sculpture and the re-opening of the Barnsley Civic.

Matthew Ridsdale, founder of Cannon PR said: "The past three years have been the most exciting, challenging and rewarding ones of my career to date. There have been many highs and of course some lows. The PRide Awards are judged by experienced fellow practitioners working in the Public Relations industry. To be shortlisted in one category is a a great achievement for any consultancy, but to reach the finals shortlisted in four different categories is the highlight of my career to date."

The winners of the awards will be announced in November during an awards ceremony taking place in Leeds.

Cannon PR website

Images: CIPR

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