Tuesday, November 1, 2016

News: Beatson Clark's bespoke bottles for BrewDog

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Rotherham glass manufacturer Beatson Clark has bagged a commission from cutting-edge craft beer pioneers, BrewDog.

The Greasborough Road firm, which has been making glass bottles and jars in Rotherham since 1751, specialises in providing glass packaging solutions for niche brands in the food, drink and pharmaceutical markets worldwide.

BrewDog is based in Aberdeenshire and has been the fastest-growing food and drinks company in the UK for the last four years. It is self-styled as revolutionary, rebellious "punk" brewers championing craft beer and experimentation. Now the number one craft brewery in the UK, BrewDog shipped the equivalent to 41 million bottles of craft beer in 2015.

BrewDog commissioned a bespoke bottle from Beatson Clark - a 375ml embossed Champagne-style amber beer bottle - for its Abstrakt range, described as "boundary pushing beers" which "transcend categories and excite imaginations."

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The brewery releases only a very small number of limited edition batches of Abstrakt per year, and each batch is known only by its release code.

Recent Abstrakt brews include AB19, a 13.1% blend of two barrel-aged imperial saisons; AB20, a 14.2% Tiramisu oatmeal milk barley wine; a blend of an English barley wine brewed with coffee, oats and milk and a complex rum cask-aged imperial stout; and AB21, a 12% liquorice and blackcurrant infused imperial stout.

The new bottle has the BrewDog logo embossed on the shoulder and complements the 660ml Vichy beer bottle which Beatson Clark already supplies to the brewery.

Chris Palmer, business development manager at Beatson Clark, said: "We've worked with BrewDog for several years so we're pleased that they have come back to us for this special design.

"Our in-house design service is second to none and something which customers really appreciate. We are also able to manufacture bespoke bottles at small volumes, which almost certainly helped us to win the contract in this case."

Beatson Clark website
BrewDog website

Images: Beatson Clark


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