Thursday, January 23, 2014

News: Xercise4Less at new Rotherham gym

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Yorkshire property developers, the Oakgate Group, has signed up budget gym operator, Xercise4Less for 15 years at a rent of £201,500 a year for its new Rotherham gym.

Opened at the beginning of the year in the former B&Q premises on Greasborough Street, the 31,000 sq ft gym includes over 400 pieces of high tech fitness equipment, a full sized boxing ring and a large free weights area. The gym, like all other Xercise4Less branches, also has a women's only area and a fitness studio hosting more than 40 free classes per week.

Known as "The People's Gym", Xercise4Less aims to offer the largest facilities in the area at the lowest cost, with various membership types and levels.

The former B&Q site has been vacant since the DIY chain moved to a new Rotherham store at Henry Boot's Northfield development in 2009.

John Grantham, managing director of Oakgate, said: "This is a very significant letting in a challenging retail and leisure market in South Yorkshire.

"Xercise4Less is one of the most successful, up-and-coming young companies in Yorkshire and I am sure their new gym in Rotherham will prove extremely popular. It is very good news for the town of Rotherham and will provide an important boost to the local economy."

Xercise4Less has been expanding its portfolio by taking on former retail and warehouse space in prominent locations. Recent openings include Doncaster and Hull and the company recently signed a deal with Tesco to open state of the art gyms in stores at a number of sites throughout the UK.

Founded as Xercise Health and Fitness Club in 2006, it rebranded as Xercise4less in January 2009 and now has 14 gyms. The company plans to open another 100 gyms in the next three years, investing £25m and creating over 1,000 jobs. It recently secured £5m investment from the Business Growth Fund (BGF) to support its expansion plans.

Xercise4less website
Oakgate Group website

Images: Xercise4Less

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