News: Marussia Virgin Racing make the news with CNBC

Marussia Virgin Racing, the Formula One team with their headquarters in Rotherham, has announced an exclusive global partnership that sees CNBC becoming the team's official "Business Media Partner" for the 2011 season, which gets underway on March 27 in Melbourne, Australia.

The partnership gives CNBC branding on various Marussia Virgin Racing assets including its new Formula One car and driver's racesuits, and in the paddock, as well as hospitality. Alongside this, the partnership provides business-to-business opportunities for existing and new commercial partners of the Marussia Virgin Racing Team through the reach of CNBC's worldwide TV network and CNBC.com.

Andy Webb, CEO, Marussia Virgin Racing said: "It goes without saying that we are delighted to welcome CNBC to Marussia Virgin Racing as our Business Media Partner. This is a very exciting partnership which underlines the strategic, targeted and intricate nature of our offering and its appeal to our rapidly expanding portfolio of commercial partners.

"CNBC needs no introduction as an oracle of international business and financial news and this multi-faceted relationship provides the team and its partners with an enviable business development opportunity.

"Following a period of investment and restructure, the team now has all the right resources and people to step up the pursuit of its racing ambitions. This is a fascinating partnership for both parties and it will be exciting to see it develop as the year progresses. We now look forward to getting the season underway in Melbourne in a little under two weeks time."

Mick Buckley, President and CEO, EMEA, CNBC added: "CNBC is extremely excited to be joining forces with Marussia Virgin Racing at this significant stage in the team's development. Our audiences are complementary and this is an exceptional way to put CNBC in front of a massive global audience."

Marussia Virgin Racing website

Images: CNBC