Showing posts with label Mercure. Show all posts
Showing posts with label Mercure. Show all posts

Thursday, September 15, 2016

News: Far East investors snap up Parkway hotel

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A Joint Venture between Asian investors Fico Corporation and Singha Estate has snapped up the Mercure Sheffield Parkway hotel in Rotherham for an undisclosed sum.

Joint agents Christie & Co and JLL advised Dominvs Group on the off market sale of a portfolio of three branded regional UK hotels - The Holiday Inn Darlington, Holiday Inn Dumfries and the Mercure Sheffield Parkway - which have been sold off a guide price of £12m.

Based on the part of the Sheffield Business Park which falls under the Rotherham borough boundary, the 78 room hotel was built in 2008 at a cost of £5.7m and has previously operated under the Aston Hotel brand. It has recently retained its 4-star rating following an audit by the Automobile Association (AA).

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The disposal of the freehold by Dominvs Group forms part of their wider strategy to look for new opportunities to grow their established going concern portfolio and development pipeline.

Agents believe that the sale indicates the continued appetite from overseas capital to invest in the UK regional hotel market supporting recent evidence of overseas buyers seeing the combination of the fall in sterling and strong UK trading fundamentals as a compelling investment case.

Fico Corporation is a diversified group based in Thailand and own a number of hotels worldwide, including branded hotels in the UK. Singha Estate is an operator in investment and real estate development and is also based in Thailand.

Gavin Wright, director in JLL’s Hotels & Hospitality Group, said: "This is a significant deal post the EU referendum result. All three hotels benefit from being operated by well-known brands and offer stable and steady income."

Jeremy Jones, head of hotels brokerage for Christie & Co, added: “This portfolio sale follows on from a number of recent high profile sales processes. It is further evidence of the appetite from both domestic and overseas buyers for good quality regional UK hotel assets."

Mecure Sheffield Parkway website

Images: Mecure Sheffield Parkway


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Monday, August 10, 2015

News: Upgrade at Mercure Hotel

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The Mercure Sheffield Parkway hotel in Rotherham has been awarded four stars following an audit by the Automobile Association (AA).

With 78 bedrooms, the hotel is on the part of the Sheffield Business Park that is just inside the Rotherham border. Opened in 2008, the £5.7m hotel is the first Accor branded hotel in the Dominvs Hospitality portfolio.

The rebranded and refurbished hotel met a number of criteria in order to achieve the AA's prestigious Four Star rating, which include ensuring an enhanced service and experience for guests, superior building fixtures and maintenance, high levels of customer care with unobtrusive, polite and courteous staff providing a very good standard of care and showing good knowledge in products and services provided.

The contemporary mid-market hotel also offers the Foundry restaurant, lobby lounge, conference and event facilities.

The idea to convert and rebrand the hotel was initially devised by Dominvs Group in 2014 following the great success of previous rebrand projects taking place at its Darlington and Dumfries hotels. It joined a network of over 74 Mercure hotels in the UK and over 725 Mercure hotels worldwide.

Sean Brookes, chief operating officer at Dominvs Hospitality, said: "This is tremendous news and pays tribute to the hard work and dedication from the whole team. The hotel continues to go from strength to strength to deliver high standards of comfort and service for our guests."

Andrea Hippsley, general manager of the Mercure Sheffield Parkway Hotel, added: "The team and I are extremely proud to receive the official recognition for our efforts in hospitality and customer service and are thrilled to have achieved Four Star status."

Mercure Sheffield Parkway website

Images: Dominvs Hospitality

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Friday, August 8, 2014

News: Mercure hotel refurbishment complete

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London based asset management firm Dominvs Group has completed the refurbishment project to convert its Aston Hotel Sheffield/Rotherham into the Mercure Sheffield Parkway.

With 78 bedrooms, the hotel is on the part of the Sheffield Business Park that is just inside the Rotherham border. Opened in 2008, the £5.7m hotel is the first Accor branded hotel in the Dominvs Hospitality portfolio.

The idea to convert and rebrand the hotel was initially devised by Dominvs Group three months earlier following the great success of previous rebrand projects taken place at its Darlington and Dumfries hotels.

The transformation involved redesigning the traditional hotel lobby by combining the front desk, restaurant, bar, lounge area and business centre. The professional team included RSD interiors as interior designers, Jaymar interiors as appointed build contractors with the hotel being operated by Dominvs Hospitality under a franchise agreement with Accor's Mercure brand.

Jonathan Sheard, SVP Operations Luxury, Upscale & Midscale Hotels, Accor UK & Ireland, said: "It is exciting to see this refurbishment complete and we look forward to welcoming guests at the new Mercure Sheffield Parkway hotel."

Preet Ahluwalia of Dominvs Group, added: "We see the rebrand as a great opportunity to maximise the performance of our hotel in Sheffield as a Mercure hotel, due to the strength of the Accor distribution system and strong brand identity."

Mercure Sheffield Parkway website
Dominvs Group website

Images: Dominvs Group

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