Tuesday, May 17, 2011

News: Beatson Clark supply lightweight bottles for Aspall

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Rotherham glass packaging manufacturer, Beatson Clark, has supplied family-run cyder and apple juice producer, Aspall, with lightweight bottles for a new product.

Suffolk-based Aspall has launched a new range of high quality vinegars following six months intensive consumer and trade research.

The 11-strong range which includes varieties of vinegar such as Malt, Cabernet Sauvignon, Sauvignon Blanc and Apple Balsamic Vinegar, is packaged in bespoke lightweight white flint 250ml and 350ml bottles produced at Beatson Clark's Greasborough Road facility.

Charlotte Taylor, marketing manager at Beatson Clark said: "Aspall assigned Beatson Clark with the task of developing glass bottles for its premium range of vinegars that would represent the long established brand and its heritage. The stylish look of the bottle, with its slim 28mm neck finish, perfectly depicts the authenticity of Aspalls new hand-crafted vinegars whilst ensuring on-shelf presence.

"Glass is a natural choice for food producers wishing to display the quality of their products; it is also a perfect choice for those consumers who are keen to purchase products in environmentally friendly packaging. By using a lightweighting process in the packaging design, coupled with the recyclable and natural benefits of glass, we were able to provide Aspall with bottles that fit the bill."

Geoff Bradman, commercial director at Aspall, added: "We chose Beatson Clark for the quality of service they provide. They have proved that they can always deliver on the project specifications, from design conception to execution of the high standard Aspall expect for its premium products."

Beatson Clark is pioneering lighteighting in glass manufacturing and has reduced the weight of the 250ml bottle design by 44g and the 350ml version by 115g. This reduces the use of raw materials as well as both manufacturing and transport costs, protecting the environment and conserving valuable resources.

In February, Beatson Clark announced plans to invest £16m over the next two years in plant and machinery at their Rotherham site as well as further developing a community based glass collection scheme.

Beatson Clark website

Images: aspallshop.co.uk

1 comments:

Sauvignon Blanc May 17, 2011 at 2:41 PM  

I don't really pay much attention to the packaging but as long as it doesn't affect the taste I don't mind.

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