Monday, August 11, 2014

News: Magna to host Oktoberfest


Magna Science Adventure Centre in Rotherham is bringing Bavaria to South Yorkshire by organising its own version of Oktoberfest.

Based on the famous Munich event, the former Templeborough Steelworks aims to attract up to 2,000 people over two nights with German lagers, frankfurters and an Oompah band.

Organisers have ordered 12,000 pints of lager, which will be served in steins – or traditional German beer mugs. And for anyone who wants to leave the car at home there will be special buses running between Magna, Meadowhall and Rotherham town centre.

John Silker, chief executive of Magna, said: "We get thousands of people coming to our Christmas parties each year and we thought why not organise some more events throughout the year.

"We've got masses of space here to have a real party. And this way you don't have to go all the way to Munich for a good old knees-up."

As well as the Oompah band there will be party games; a disco, and guest appearances from the current and former Miss South Yorkshires dressed in traditional costumes. And revellers are being encouraged to get out their own lederhosen and get into the spirit of the occasion with a fancy dress competition and prizes for the best dressed.

Magna is a family attraction with more than 100 hands-on exhibits designed to explore the four elements of air, water, earth and fire. In the first week of the school holidays visitor numbers were up by 40 per cent on last year with more than 5,000 people at the centre, many taking advantage of the outside play areas Sci-Tek and Aqu-Tek.

The corporate space can cater for between 30 and 3,000 people and one of the most successful events is the annual Magna Real Ale Festival. Corporate bookings for the current financial year are easily set to pass the total for the whole of 2013/14. In the last year Magna has also hosted conferences for bluechip companies including Mercedes Benz, Honda, HSBC and the Royal Mail.

The two-day Oktoberfest event will run on Friday October 3 from 6pm to midnight, and Saturday October 4 from 5pm to midnight, with tickets starting at just £5.

Magna website

Images: Magna


redpola August 11, 2014 at 11:57 AM  

What's the beer? Fairly crucial information for a press release, really.

Tom,  August 11, 2014 at 12:10 PM  

I think the release is just to whet our appetites and let people know that it is taken place.

Hopefully more details will come out in the build up to October.

Lets just hope they haven't ordered 12,000 pints of Kamikaze Lager like Brian Potter.

redpola August 11, 2014 at 12:31 PM  

If that were the case it would be on the Magna website. It's the first place I went for more information. Nothing.

Why go to the effort of making a press release without using that platform to expose as much information as possible? If you get people's attention, use it to make sure they have the absolute best chance to come and give you their money.

If the organisers have already ordered 12K pints then they know who they're buying it from.

I keep forgetting that this is Rotherham though, where we insist on being happy with "It'll be reight". :(

Anonymous,  August 11, 2014 at 5:02 PM  
This comment has been removed by a blog administrator.
Anonymous,  August 12, 2014 at 10:24 AM  

Tickets available on Magna website
Beer is Becks and Lowenbrau

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