Friday, March 12, 2010

News: Xeros benefits from US mission


Rotherham cleantech company, Xeros Ltd has showcased their technology in the USA in a bid to open up their business to an international market.

Xeros took part in Clean and Cool Mission 2010, which gave entrepreneurs behind 19 of UK's most innovative and growing clean technology companies, the opportunity to engage with the top technology businesses in the US and see how they are approaching the emerging market opportunities addressing climate change.

Based on the Advanced Manufacturing Park (AMP) in Rotherham, the Leeds University spin-out is developing the world's first "virtually waterless" washing machines.

Bill Westwater, Chief Executive Officer of Xeros Ltd said: "Quite apart from the networking opportunities, the trip has given new energy and a sharper sense of focus to our business plan.

"Spending a week with the US founders of thriving cleantech businesses gave me a clear vision of how Xeros will succeed in the US market. Indeed, how acutely relevant the Xeros technology is for US end users, regulators and VC's alike. The task now is to simply execute faster and harder as never before."

The technology has been developed over the past 30 years by textile chemistry professor Stephen Burkinshaw at the University of Leeds. The new washers will re-use polymer beads which act as a cleaning agent to remove dirt from clothes. The Xeros process saves up to 90 per cent of water compared to conventional washing machines.

The mission, which took place in San Francisco between 20th and 26th February, was organised by Technology Strategy Board, UK Trade and Investment, Polecat, Volans and Enterprise UK and supported by Orrick, BP Alternative Energy and Cleantech Group.

Xeros Ltd website



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