Tuesday, August 7, 2012

News: Cannon PR shortlisted for industry award

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Rotherham-based Cannon PR has been shortlisted for the best campaign under £10,000 in the 2012 Yorkshire & Lincolnshire Chartered Institute of Public Relations (CIPR) PRide Awards.

CIPR is the professional body for the UK public relations industry and Cannon has been recognised for its work on Baa's of Steel – the theme for this year's Rotherham Real Ale and Music Festival.

Matthew Ridsdale, founder of Cannon PR, said: "The Rotherham Real Ale and Music festival is a terrific organisation, and one that not only helps thousands of people to experience many different varieties of Real Ale and entertainment, but perhaps more importantly it also helps to raise thousands of pounds for local good causes.

"To be shortlisted for a PRide award – one of the most highly sought after accolades available to the public relations industry- is something that we are extremely proud of, particularly we are one of just three agencies from South Yorkshire to be represented."

Jane Wilson, CEO at CIPR said: "The CIPR PRide Awards celebrate the best PR and communications campaigns and teams from the profession across the UK. To be shortlisted for a CIPR PRide Award demonstrates exemplary achievement, impact and value – immediately putting your work in the spotlight.

"The sheer number of high quality entries received this year, especially when things are still pretty tough out there economically, is testament to a thriving nationwide industry. Congratulations for reaching this stage and the best of luck for the awards presentation evenings."

The judging process for the PRide Awards is rigorous with a national panel of industry experts assessing the shortlisted entries and choosing the winners. Baa's of Steel is one of just six campaigns to be shortlisted in the category and one of over 1,000 entries.

The winners of the 2012 Yorkshire and Lincolnshire CIPR PRide Awards will be announced at black-tie dinner on November 15 at the Queens Hotel, Leeds.

Cannon PR website

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