Tuesday, May 3, 2016

News: Betfred donates £25,000 to Bluebell Wood


Leading UK bookmaker, Betfred has donated £25,000 to the Bluebell Wood Children's Hospice in Rotherham as part of their sponsorship of the Betfred World Snooker Championship.

The Championship was recently won by Mark Selby at the Crucible Theatre in Sheffield. Before the start of the tournament, the bookmaker pledged £200 for every century scored, but if 70 centuries were reached they would round it up to £25,000.

Based at North Anston in Rotherham, Bluebell Wood provides care and support to families who have a child who has a life limiting condition and is not expected to live into adulthood. It has to raise over £3m each year to continue its work, and receives less than 10% statutory funding.

Alan McManus' break of 107 took the total number of centuries past the target of 70. The tournament record of 86 centuries was matched this year.

"It's wonderful," said McManus, a three-time Crucible semi-finalist. "On behalf of all the players if we can raise a few quid from being fortunate enough to play at this beautiful place and pot a few balls then it's all good.

"These guys do fantastic work and we're very proud to be associated with Bluebell Wood."


The huge donation was pledged by Betfred's head of media, Mark Pearson, at the official launch of the tournament on April 15.

He added: "I've seen first-hand the incredible work that this organisation carries out, so it's our absolute pleasure to make this donation.

"They have a real positive presence here at the Crucible Theatre and the surrounding Tudor Square, and have become synonymous with the tournament.

"The record number of centuries at the Betfred World Snooker Championship was broken last year so we laid down a challenge to the players by setting the bar quite high again this year, but their class shone through once more as they surpassed our target."

Fred Done, co-founder of Betfred, added: "Sheffield always makes us feel so welcome so I'm delighted to once again support this fantastic local charity.

"Bluebell Wood makes a massive difference to so many people in this area, and this once again highlights our commitment to supporting the wider community here in snooker's spiritual home, as well as this terrific tournament."

In 2015 Betfred's contributions tipped them over the £200,000 mark in terms of money raised by the hospice in the few short years that it's been the official tournament charity.

World Snooker and Sheffield City Council agreed a deal yesterday to keep the sport's biggest tournament in the city for the next decade.

Betfred website
Bluebell Wood website

Images: World Snooker


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