Friday, December 12, 2008

News: Yorkshire Crisps win top award

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The Henderson's Relish Yorkshire Crisps made by The Yorkshire Crisps company in Waleswood, Rotherham have picked up an Excellence in Food & Drink Award for 2008. The awards are run by top magazine, Caterer and Hotelkeeper, in association with 3663 First for Foodservice. They are an opportunity to applaud manufacturers for their invaluable contribution to the delivery of food and drink to the industry's increasingly demanding customers. The Henderson's Relish Yorkshire Crisps came out top in the confectionery & impulse snacking section, beating Nestle's KitKat Senses. Judges were impressed by crisps' appearance and taste and described the crisps, which contain 20% less fat than standard crisps, as a "premium product" with an "aromatic flavour", "soft crunch" and "very moreish". They also liked the fact that the transparent packaging "tells the story of the crisps' origin" while displaying the product inside. Yorkshire Crisps managing director Tony Bishop told The Star: "We are delighted to win such a prestigious award. We didn't think it was possible to beat such fierce competition from Nestle Kit Kat Senses."

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