News: Dragonfly PR partners with Rotherham Hospital Charity

Dragonfly PR, the award winning Rotherham-based marketing agency, has been chosen as the PR company for the Rotherham Hospital Charity.

Over the next 12 months it will be helping them to raise awareness of fundraising events and campaigns.

The charity raises money to improve patient care and facilities to be used to support the purchase of anything that would not be available through the NHS.

Tracy Williams, fundraising manager at Rotherham Hospital Charity, said: "We are really pleased to be working with Dragonfly PR to help us with raising awareness and generating more support for our activities.  The charity relies on donations from local people and businesses and, as we are only a small fundraising team with limited resources, it is great to have the support and expertise of Dragonfly PR."

One of the first projects on which Dragonfly PR is working with Rotherham Hospital Charity is to promote their Christmas Fayre, which is taking place on December 6 between 11am and 3pm in the hospital's new foyer. Dragonfly PR will be generating media interest pre and post event. Dragonfly client Gala Tent will also be donating a Santa's Grotto and presents, the Mayor and Mayoress will be attending and there will be a toy sale and childrens' activities throughout the day.

Recent account wins for the Century Business Centre agency include Reflex Systems, Martek Medical and Stafforce / Nicholas Associates.

Dragonfly PR website
Rotherham hospital Charity website

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News: Three new wins for Dragonfly PR team

Dragonfly PR, the award winning Rotherham-based marketing agency, has had a trio of account wins.

Based at RiDO's Century Business Centre in Manvers, the full service PR, digital and creative agency, has secured new accounts with President Engineering Group in Sheffield, Cheswold Park Hospital in Doncaster and Reflex Systems in Rotherham.

Dragonfly PR has been appointed by President Engineering Group to provide a media relations service to promote its Bestobell Valves, Conflow and Bretby Gammatech businesses.

This will involve working on an international basis to promote the businesses' expertise through the LNG and industrial gas publications, as well as mining titles.

Dragonfly PR was chosen due to its expertise in working with international trade publications and the technical writing ability to produce case studies, feature articles and blogs to suit the style of these publications. Dragonfly PR will also raise brand awareness of President Engineering within the Yorkshire region and support its presence on social media.

Cheswold Park Hospital is a secure 92-bed hospital which provides treatment to patients from the South Yorkshire area and beyond. Dragonfly PR is working with the hospital to enhance its reputation management.

Based at Hellaby, Reflex Systems is one of the UK's leading security, fire and access control specialists. Dragonfly Ltd is providing an integrated PR and social media service, which is designed to generate more enquiries for large scale bespoke projects using its expertise and latest technology.

Marina Wood, director of Dragonfly PR, said: "This is a really exciting time for the business and it is fantastic to be working with these three South Yorkshire-based companies. Clients are coming to us to take care of their whole marketing requirements including PR, digital, web and brochures, it's all about generating results at the end of the day and we've been able to prove we can do this."

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News: Dragonfly PR helps launch enterprise challenge

Dragonfly Public Relations in Rotherham has become a Schools Champion at Barnsley Academy in Kendray, offering advice to pupils about setting up a business.

As part of Barnsley Enterprise, the Manvers company will act as mentors in encouraging the teams throughout the competition. The challenge is run by Business & Education South Yorkshire, in collaboration with the Entrepreneur Exchange, Barnsley Council and Barnsley Work and Skills Board.


They spent their first session with the Year 9 business studies students from the academy, advising them on setting up and running their own events business. The first big event they are working towards is planning a car boot sale and family fun day, which will take place at the school in July.

The challenge called "I know I can" Barnsley Enterprise Challenge 2011 involves students from three Barnsley secondary schools and two educational centres having the chance to start their own businesses, with a view to keeping these small businesses running for as long as possible.

Karen Edwards from Dragonfly PR, said: "The pupils were very enthusiastic about the challenge. I talked to them about different roles within a business, the need to have a team leader and to delegate tasks. They made a lot of progress in planning their event, addressing issues around pricing, promotion and how much profit they expect to make. They all seemed really excited about the chance to host their own event."

John Barber from the Entrepreneur Exchange run by Business & Education South Yorkshire, added: "This type of challenge has worked really well in Sheffield and we were really keen to see how it would engage students in enterprise activities in Barnsley.

"It is so important to have involvement from local business people, as this really makes a huge difference to the pupils, by bringing the world of work into the classroom. It also means that they can question the entrepreneurs about their own experiences in setting up a business and how they overcame problems and made it a success."

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News: Dearne Valley location helps boost business at Dragonfly PR

Rotherham-based Dragonfly PR has seen strong growth over the past couple of years, despite the tougher economic climate.

Based at RiDO's Century Business Centre in Manvers, the business has added a number of good quality, blue chip clients in the past 12 months , including Marshalls, the UKs leading hard landscaping manufacturer, S3-ID, a Rotherham company producing state of the art safety systems, and Rensburg Sheppards, part of the global investment group, Investec.

Marina Wood, Director of Dragonfly PR, said: "Companies might have initially thought that cutting back on their PR and marketing made sense, but many soon realised that in a tough market, you have to invest more to grow your market share.

"We don't just work locally, but nationally and internationally as well, with client companies in many of the major cities, including Manchester, Leeds, London and Birmingham."

Century Business Centre celebrated its tenth anniversary late last year. Office space ranges from around 130 sq ft to 500 sq ft and workshop space from around 300 sq ft to 500 sq ft.

Ms Wood added: "Our business has gone from strength to strength since we've been based here at Century. Clients like to visit because of the easy access from the M1 and other nearby motorway networks – it's much easier for them than trying to find parking spaces in the town or city centres, and it's a really welcoming and friendly atmosphere at the centre itself.

"One of the considerations when we moved here is that the centre had to have the right image, which is obviously important in the kind of work we do. We've moved a couple of times within the building, outgrowing offices and relocating to bigger units within the centre – there is a good mix of businesses here, whether it be manufacturing, distribution or professional services."

Dragonfly PR website
Rotherham Investment & Development Office

Images: RiDO

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News: Dragonfly PR wins Marshalls contract

PR experts at Rotherham marketing agency, Dragonfly PR, are set to work with the commercial division of Marshalls plc, the UK's leading manufacturer of paving and hard landscape products.

Based in Huddersfield and established in the late 1880s, Marshalls is the UK's leading manufacturer of natural stone and innovative concrete hard landscaping products, supplying the construction, home improvement and landscape markets.

The Group operates its own quarries and manufacturing sites including a brick works at Maltby in Rotherham.

"Marshalls is one of the best brands to work with in the business," said Marina Wood, at Dragonfly PR. "Their work on demonstrating the sustainability of their products is commendable and they supply to so many prestigious projects.

"Our expertise in the construction sector means we can provide write these case studies with empathy and in a way that attracts maximum interest with specifiers and contractors."

Based in RiDO's Century Business Centre in Manvers, Dragonfly has worked with local companies including Newburgh Engineering, Sizer Ltd, Namtec and S3-ID.

Dragonfly website
Marshalls website

Images: marshalls.co.uk

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News: US success for Dragonfly PR

Rotherham based public relations company, Dragonfly PR is celebrating after securing a major new contract win with US-based photo-software specialist ACDSee. The agency has devised a media relations campaign to target the professional and amateur photography titles, as well as the national press, to launch a new suite of digital photo-software. The campaign, which will run throughout 2009, will include a major product launch and individual software demonstrations to key editors, plus supporting the company’s attendance at both UK and international exhibitions. A spokesperson for Dragonfly Public Relations Ltd said: "We are delighted to be working with ACDSee to helping them establish their brand in the UK and mainland Europe. We work with a number of US-based companies and this really does show how our media service has truly global reach." Dragonfly PR is based at RiDO's Century Business Centre in Manvers.

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Rotherham

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News: Dragonfly PR makes a good choice

Rotherham based Dragonfly PR was called in by the NHS to raise awareness of the fact that patients can make a choice of hospitals to have their treatment, both regionally and nationally. The campaign was a huge success with a series of high profile radio interviews organised with GPs on the subject, over 20 patient case studies negotiated into press, radio and TV and and over a quarter of a million pounds worth of media coverage achieved in a three month period. A spokesperson for Dragonfly PR said: "This was a really exciting campaign to work on. We built some fantastic relationships with the Primary Care Trusts and GP surgeries in the Yorkshire and Humber region and the results have been phenomenal. We are talking to the NHS about a number of other projects and it is testament to the skills of our team that we are now one of their preferred suppliers." The Manvers firm also recently announced a contract with Care UK, an independent provider of healthcare services on a national basis.

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Rotherham

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News: Rotherham PR company bring tiger to celebration event

Rotherham PR company, Dragonfly PR recently held a special event to celebrate the six month success of their client bathrooms4all’s showroom in Sheffield. Sheffield Tigers speedway superstar Joel Parsons visited the showroom to celebrate with showroom manager Gary Smith and his staff. Bathrooms4all showroom manager Gary Smith explains: "It was great to celebrate our first six months of trading in Sheffield with a local celebrity appearance. It really gave the staff a boost. So many customers have said they saw the article in the papers and the coverage we are getting is certainly helping to get our name out there!" Marina Wood, Director of Dragonfly PR explains: "We have a full campaign of PR activity planned to raise awareness of all the bathrooms4all showrooms in the Yorkshire region. We’ve got lots of events coming up over the next few weeks and many celebrity and sports star appearances– I know the staff are really looking forward to these – and so are we!"

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Rotherham

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News: New account handler at Rotherham's Dragonfly PR

Dragonfly Public Relations, based at the RiDO run Century Business Centre in Rotherham have appointed Paul Batty as an account handler, focusing on web and other new media-based PR services. Paul studied at Sheffield Hallam University and has a BA Hons Degree in English & IT, where he focused on web design and English projects. Through his professional career, he is used to writing for a number of disciplines both professionally and creatively. He is working within the Dragonfly PR team to generate new business opportunities within the creative and digital sectors. Dragonfly's growing list of clients include Norton Finance, NAMTEC, Rose Plastic, Merryweathers, Savills and Kier Sheffield.

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The Star article
Rotherham

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