Showing posts with label Super Swimmers. Show all posts
Showing posts with label Super Swimmers. Show all posts

Thursday, November 20, 2025

News: Swim school going to great lengths to make new Rotherham location a success

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A local company is looking to make a splash having secured planning permission to expand into another Rotherham location.

Rothbiz reported in September on Super Swimmers identifying Unit 4 Phoenix Riverside at Templeborough to help address the substantial waiting lists in the area for the type of swimming lessons they offer.

Rotherham Council has now approved change of use plans for the 5,740 sq ft commercial unit so that a swimming pool and associated facilities can be installed.

Planners were satisfied that the leisure use would not have a significant detrimental impact on parking in the area, given that surrounding businesses, such as the nearby pub, would let users park in their car parks, and that larger, busier swim lessons and parties would only take place after 5pm and on weekends.

Super Swimmers was established in 2009 and initially the swim school operated through hire of public and private pools for children’s lessons. it now operates from two of its own locations - Dinnington in Rotherham, and Rossington Hall in Doncaster.

The new unit will provide teaching classes for children aged three and older along with one-on-one teaching lessons for individual children who may benefit from additional support. They also plan to introduce the parent and baby sessions and hire to local baby lesson providers, all of which will be available to the local area.

Children’s parties will also be made available which have proved very popular in the two sister venues. They also plan to work with the local schools and community groups to offer bespoke teaching packages to enhance the offer available at the unit.

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Ryan Plant, director of Super Swimmers, said: "We are so excited to have been granted permission for the development of the unit in Phoenix Riverside. We are working with a local contractor to build the pool and are working closely with the planning network to ensure we are as sustainable as possible."

The current operations now employs around 50 team members including teachers and water-based assistants, with more to come with the third location. Ryan added: "We spend time training and mentoring all of our younger team members and assist with any relevant training qualifications to not only support their role at the business but also help them in their future careers."

The plan is for Super Swimmers of Rotherham to be open at Templeborough in early 2026.

Ryan and fellow director, Rachel Turner added: "We are so excited to be taking this next step on the Super Swimmers journey particularly in the current climate. Our business has suffered like many others, but we hope to take the business to the next stage with the opening of our third site and the support of the local community. It has been a dream of ours since we started to be a provider of swimming lessons across numerous communities and we feel now is the right time to make the next step."

The plans were approved without going before the council's planning board. Planners balanced up the potential loss of a business unit with the fact that the proposal will generate employment and works to create the pool are reversible so the unit could revert back to a standard employment facility.

Super Swimmers website

Images: Super Swimmers

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Monday, September 1, 2025

News: Swim school looking to make a splash with new Rotherham location

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A family run business is hoping that the planning process will all go swimmingly as it looks to expand into another Rotherham location.

Super Swimmers was established in 2009 and initially the swim school operated through hire of public and private pools for children’s lessons. it now operates from two of its own locations - Dinnington in Rotherham, and Rossington Hall in Doncaster.

The company has now identified Unit 4 Phoenix Riverside at Templeborough to help address the substantial waiting lists in the area for the type of one on one swimming lessons they offer.

Rothbiz reported on the development back in 2020 and the unit was completed in 2023 but has remained vacant ever since.

As the site is designated for industrial and business use, an application is required to change the use of the 5,740 sq ft unit so that it can be used as a swimming pool.

Rotherham Council raised initial concerns regarding the loss of industrial space that would generate employment.

A sequential test has not been submitted. Sequential tests ensure that development is located in the most sustainable location first (usually in town centres), before other, less sustainable locations are chosen.

Plans include the pool and plant rooms being built on a raised platform, plus a reception/café area with viewing to the pool area, changing rooms and toilets.

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Operating hours are shown as 8am to 7.30pm weekdays and Saturday and Sunday from 8am to 4.30pm. In the week, morning sessions would be for adults, afternoon sessions for local schools and children's lessons in the evenings.

With 11 spaces at the unit, plans say that car parking would be sufficient for the staff and customers and operators add that: "they would work alongside the local businesses closing who have agreed for us to use their facilities and the pub car park."

If approved, it is anticipated that 25 to 30 people would be employed at the new pool in a variety of roles including water-based assistants, teachers and administration, management and cleaning personnel.

Directors Ryan Plant and Rachel Turner state in the plans: "Throughout the transition from hirer to owner, we have developed our business models to ensure we are able to provide a positive impact on the local community, provide jobs to the local area and become a popular choice for this important lifelong skill for all our pupils.

"Our business teaches a life skill and is in a sector that is poorly accommodated in a relatively low-income area. We provide affordable life skill lessons with 16 successful years of evidence to support this. We would also be able to offer the local schools a solution to lesson offering for pupils and assist with carbon footprint due to the locality of our premises.

"We are very passionate about our business and the growth of this in areas that we feel would benefit from what we offer."

Super Swimmers website

Images: Super Swimmers / CPP

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